Pagerank and how important is it?
Jul 25th, 2008 | By knup | Category: Google, My Feature
There are rumors circulating around the blogosphere that the Google Pagerank penalties many sites saw over the last 6-12 months will be lifted with this latest update. I think I may have one or two sites affected but not many. Will be interesting to see what comes of this. And if this is true, does this mean that Google has changed their stance on paid links? Something to think about and again proves that you just can’t figure out Google.
While I’m not a firm believer that PR is the have all end all in this industry, having some PageRank certainly helps. A lot of people still look to that as the guage to how good your site is. Some of my highest traffic sites have low to no PageRank so consider that.
Check out the quote from Matt Cutts regarding the penalty situation.
“Hey folks, I wanted to let you know that new toolbar PageRank values should become visible over the next few days.
I’m expecting that also in the next few days that we’ll be expiring some older penalties on websites.”
Indeed, PageRank doesn’t really mean anything much. It seems more of a psychological thing now–”this site has higher PR than the other site so I’m gonna trust it more”. Well I guess in that sense it’s useful.
I think Google want to keep us on our toes and take nothing for granted. Its constant endeavor is to update and keep us guessing.
I would have thought PR is relevant only to search engines. That a higher PR makes a site more accessible to a user is the only reason one would seek a higher PR.
I think PageRank was an innovative and radically dynamic way by Google to estimate a site’s value. The constant upgrading is only operation in a dynamic and fluid environment in which the net exists.